Special Feature: Inception Snap Tag to Unlock the Dream!
Starting November 15th, consumers can receive exclusive, never-before-seen “Inception” content on their camera enabled mobile devices via “Inception” Snap Tags that will be placed on various “Inception” advertising materials. Consumers only have to snap a photo of the Snap Tag with their camera phones and send the photo via MMS to 95871 (for AT&T, Verizon, and Alltel customers) or as an email to inception@snaptag.mobi to get a reward. Different rewards will be offered on a weekly basis until December 7th when the final reward offered will be tied to the Blu-ray Combo Pack.
So keep an eye out for the Inception Totem!
Snap tag:http://inceptionmovie.warnerbros.com/unlockthedream/